Zac Goldsmith, Joan Ruddock & Paul Bettison address consumers

Joan Ruddock, minister for climate change, explains how the government is working with UK businesses and also in Europe to increase the efficiency of modern electronics.

Environmentalist Zac Goldsmith encourages householders to take responsibility for insulating their homes, while chairman of the LGA environment board, Paul Bettison, insists that - in a climate of rising energy prices - the public will actually gain financially, if they invest in improving the efficiency of their homes today.

Three respected political figures come together in this short film to recommend practical ways the general public can bring about the transition to a low-carbon economy.